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Weleda Pomegranate Natural Cosmetics

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The pomegranate has always been a legendary fruit. The pomegranate played a central role in many myths, such as the ancient Greek legend of the abduction of Persephone. According to the legend, Hades, the god of the underworld, was desperately in love with Persephone. However, her parents were none other than Zeus, father of the gods, and mother goddess Demeter. As Hades asked Zeus for the hand of his daughter he did not comment on that. Zeus namely knew that neither his wife nor his daughter would agree voluntarily to the wedding. However the lovestoned Hades understood the silence of the father of the gods as consent and decided without further ado to kidnap Persephone. While the beautiful daughter of the gods was picking flowers suddenly the ground opened and the lord of the underworld kidnapped Persephone into the depths of his shadow empire. When Demeter learned of the abduction of her daughter she was beside herself with rage. Being furious to the inactive Zeus she left the Olympus and took all the fertility of the earth. The country became deserted and people suffered from great famine.

The desperate gods cornered Zeus to force Hades to release Persephone again. Zeus knew that Demeter would blame him if he would not bring Persephone back. So he ordered Hermes, the messenger of the gods, to get his daughter from the underworld. Hades knew that he could not make a stand against Zeus' command. So he came up with a list: Before Persephone got into the cart with Hermes, he gave her a cut pomegranate. Persephone could not resist the enticing scented, deep red juicy seeds and ate four of them. However, when she was back with Zeus, he faced a dilemma. The law of the gods said that no one who had once eaten the food of the underworld was allowed to return to the surface. On the other hand Demeter would wither the whole world, if she would not get her daughter back. So Zeus was looking for a solution that would do justice to all sides. He decided that four pomegranate seeds were no full meal but nevertheless had to be counted. Persephone must therefore go back to Hades for four months a year. In this time Demeter interrupts the fertility of the earth and it is winter. But once Persephone is back with her mother spring is beginning.

The main growing areas of the pomegranate tree are lying in the mild regions of the Mediterranean area and the Middle East. In the chambers of the orange to deep red fruit there are up to 400 juicy seeds. In contrast to most other fruits pomegranates do not blet. In order to harvest ripe fruits one has to wait for the ideal moment.

The precious ingredients of the legendary fruit are also used in natural cosmetics. The active ingredients composition of the Weleda Pomegranate care line is specifically designed to meet the changing needs of the skin from 40 years on. With increasing age, it is harder for the skin to store sufficient moisture. In order to support the skin, it must be supplied with moisture from the outside. The rich Weleda Pomegranate care line supports the elasticity and firmness of the skin with natural ingredients. It begins with the Shower Cream Pomegranate Inspire. Mild surfactants based on vegetable active ingredients clean the skin very gently. After drying, the Weleda Pomegranate Regenerating Lotion ensures a pleasant, velvety smooth skin feeling. In the Weleda Pomegranate Regeneration Oil, precious pomegranate seed oil in combination with vegetable macadamia nut oil and jojoba oil provide intensive support for the moisture balance of the skin. A strong trio of Pomegranate Serum, Pomegranate Day Cream and Pomegranate Night Cream reduce the signs of premature aging. The fat-free serum strengthens the skin structure, while the two creams nurture demanding skin with pomegranate seed oil, argan oil and macadamia nut oil. The perfume-free Pomegranate Eye Cream reduces wrinkles, firms and activates the skin regeneration.

In the life phase from 40 years on you have both the past and the future in view. The challenges of life are already visible on the skin. It does not process oxidative stress so well anymore and regenerates more slowly. The Weleda Pomegranate care series is the ideal companion for this phase of life. The individual care products revitalize the skin cells, have a regenerating effect and contain a high care potential.

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